Thursday, August 19, 2010

Trend: Heelless Shoes!

This seemingly odd trend is actually a recycled style from the 1950's Italian fashion era (designer unkown). However it recreated quite a stir on the runway for Manolo Blahnik's 2006 Spring collection. Now, fashion magazines, fashionistas and celebrities are taking to the heelless craze spending as much as 3.600.00 a pair! Apparently, "the trick is that the shoes are extremely heavy, because they are deliberately weighted in the platform base under the toe. This means that all your weight is forced forwards and then downwards, so you literally cannot tip backwards and there isn't any of that teeter-totter nonsense you get with normal heels (Guardian.co.uk)."Celebs like Victoria Beckham, Uma Thurman, Gwyneth Paltrow and, of course, the queen of the "unique" shoes Lady GaGa have been seen about in heelless shoes. 


 5-and-a-half-inch heel-less snakeskin Antonio Berardi shoe for $3,600!


Mark Jacobs


Marc Jacobs' Reverse Heel Shoe


Victoria Beckham in a Pair of Antonio Berardi heelless shoes

Kim Kardashian @ Mercedes Benz Fashion Week Swim 2010


MIAMI BEACH, FL - JULY 16: (L-R) Selena Gomez, Kim Kardashian, Khloe Kardashian and Kourtney Kardashian attend the Beach Bunny Swimwear 2011 fashion show during Mercedes-Benz Fashion Week Swim at the Raleigh on July 16, 2010 in Miami Beach, Florida. (Photo by Michael Buckner/Getty Images for Mercedes-Benz) 

MERCEDES-BENZ FASHION WEEK SWIM MAKES A SPLASH AS IT ANNOUNCES RECORD NUMBER OF DESIGNERS TO SHOWCASE COLLECTIONS


MIAMI BEACH, FL - JULY 18: A model walks the runway at the Red Carter show during Mercedes-Benz Fashion Week Swim 2011 Official Coverage at The Raleigh on July 18, 2010 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Mercedes-Benz)




MIAMI BEACH, FL - JULY 16: A model walks the runway during the Ed Hardy Swimwear 2011 fashion show during Mercedes-Benz Fashion Week Swim at the Raleigh on July 16, 2010 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Mercedes-Benz)


MIAMI BEACH, FL - JULY 19: A model walks the runway at the Nicolita Swimwear 2011 show during Mercedes-Benz Fashion Week Swim 2011 Official Coverage at The Raleigh on July 19, 2010 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Mercedes-Benz)



The Raleigh to host Sixth Season of Swimwear Shows from July 15-19, 2010

Miami, FL (June 2, 2010) – The summer season is upon us and the countdown has begun for Miami Beach’s Mercedes-Benz Fashion Week Swim. This July, IMG Fashion is pleased to announce its line-up with a record number of designers to showcase their collections for 2011. The Raleigh will once again become the epicenter of the fashion industry from July 15-19, 2010 as supermodels, celebrities, press and buyers come together to celebrate fashion and beauty with the sexiest swimwear designs in the world.

“Mercedes-Benz Fashion Week Swim is the leading platform globally for designers and swimwear brands to showcase their collections to the world, and we are excited to celebrate our talented roster of designers,” said Christina Neault, Executive Producer of the event. “We believe that the response from the design community represents the strength of swimwear as a growth market around the world and the important role this event plays in the industry.”

The week kicks off with a runway show by Trina Turk and opening party on the 15th, followed by four consecutive days of shows featuring collections from White Sands Australia, Beach Bunny Swimwear, Dolores Cortes, Swell Suits Miami featuring Naila and Park & Ronen, Ed Hardy Swimwear, Crystal Jin, Swimwear Anywhere, Mara Hoffman Swim, Poko Pano, True Religion Swimwear, Aqua di Lara, Red Carter, Cia.Marítima, Luli Fama, Caffé Swimwear, Nicolita, Marysia Swim, Lisa Maree, Aquarella Swimwear, Lisa Blue, Kooey Swimwear Australia and Tyler Rose.


Mercedes-Benz Fashion Week Swim is presented annually at Miami Beach's historic hotel, The Raleigh. Over the course of five days, 12,000 journalists, buyers and VIPs will be in South Florida to experience the most elite swimwear event in the country. This “by invitation only” event features the top swim designers from the US and abroad showcasing Collections in two runway venues, the Cabaña Grande and the Oasis, as well as The Raleigh’s Historic Pool and Penthouse which will provide spaces for designer cocktails and presentations. All venues can accessed via the event lobby on Collins Avenue at 18th Street.

Mercedes-Benz, the event’s title sponsor, is joined by American Express®, DHL, MAKE UP FOR EVER, TRESemmé, Clarisonic Sonic Skin Care, The Raleigh, Ruffino, Ocean Drive Magazine, California Apparel News Waterwear and Getty Images.



First Ever Sonic Waves To Premiere At Mercedes-Benz Fashion Week Swim


MIAMI BEACH, FL - JULY 16: Models prepare backstage at Miami Swim 2011 Mercedes-Benz Fashion Week at The Raleigh on July 16, 2010 in Miami Beach, Florida. (Photo by Gustavo Caballero/Getty Images for Make Up For Ever)


Sonic skin care inventor Clarisonic is an official sponsor atMercedes-Benz Fashion Week Swim at this year's event in Miami, FL on July 15-19. For the first time ever, Clarisonic is making sonic waves cleansing and purifying the faces and bodies of models, VIPs, and other lucky insiders at the most elite swimwear event in the country.

Renowned for its' pre-treatment usage by top dermatologists and spas throughout the country Clarisonic offers professional-caliber sonic skincare technologies that remove impurities, thoroughly cleanse pores and leave skin softer, healthier and younger-looking than before.

"We're ecstatic to be a part of Mercedes-Benz Fashion Week Swim and to give industry insiders an up close and personal look into the latest sonic skin care system advances from the brand," says Dr. Robb, Co-Founder and VP of Clinical Affairs, who will be available for consultation at the Clarisonic cabanas during the first few days of the event.

Clarisonic will be hosting an on-site intimate "sonic" cabana at the Raleigh, the hub for Mercedes-Benz Fashion Week Swim, granting exclusive access to the latest in sonic wave beauty technology and offering complimentary sonic facial skin care treatments all week. Clarisonic will also be backstage at select shows to use its award-winning sonic technology to cleanse the models head-to-toe before they hit the runway to strut the latest top swimwear designers.

The essential first step in daily skincare rituals, the Clarisonic Sonic Skin Cleansing System uses a gentle, sonic micro-massage action to gently clear pores without harsh abrasion or chemicals, cleansing so effectively that skincare products absorb better into the skin. Clinical results shows Clarisonic removes six times more makeup than manual cleansing, reduced the appearance of pores, fine lines and wrinkles, and improved skin tone. In short, it gives people a healthy, radiant glow.

http://www.clarisonic.com